Branding, branding, branding. As marketers, we talk about it all the time, but a brand is nothing without a story behind it is it?
This week I’m talking with Park Howell, Park has been helping businesses and individuals uncover their story and connect with their customers for over 30 years. He’s whittled his process down to some really doable steps that will help you discover and craft your brand story and tell it in a way that is compelling to your market.
No gimmicks, no sleight of hand, just understanding your true value and putting it out there. Join us for a discussion on authentic brand development and marketing from a master of storytelling.
Watch the full show below.