Social PR is a new term to many, but not to PR pro Shonali Burke. She’s been bringing social media strategy to Public Relations for a wide variety of clients, including revamping the ASPCA’s communication function, and instituted its award-winning measurement program. She was also named to PRWeek’s first “top 40 Under 40” list, the first list of 25 Women That Rock Social Media, and she is on the faculty of both faculty of The Johns Hopkins University and teach at Rutgers University. She also hosts a weekly Twitter chat, #measurePR. Shonali is offering a free mini-crash course on Social PR at SocialVirtuoso.com to help you dive head-first into integrating social into your PR program.
Here’s the recording of the show!