In today’s digital age, businesses need to have a strong online presence to reach their target audience and stay competitive. One way to achieve this is through search engine optimization (SEO), which involves optimizing a website’s content and structure to rank higher on search engine results pages (SERPs). However, SEO can be a complex and time-consuming process that requires expertise and resources. This is where an SEO agency comes in – a specialized company that helps businesses improve their online visibility and drive more traffic to their website through SEO strategies and tactics.